1. Don't delay. Hold your scheduled press conference Tuesday to kick off the Chevron World Challenge, which, since it benefits the Tiger Woods Foundation among other charities, makes it the perfect backdrop. Without going into every private detail, provide a sense of what led to the collision. Give an explanation, take a couple questions, and then move on to previewing the tournament and how it will benefit the work of your foundation.
2. If you have something to own up to, do it completely and you will be forgiven. Just ask Kobe Bryant.
3. If not, disarm the skeptics with your sense of humor. Gary Peterson of the Contra Costa Times had a suggestion: Say you were excited about a Black Friday sale and got carried away. Then give a sincere explanation.
Anything that actually addresses the incident will bring Woods one step closer to putting it behind him. Otherwise, he better get used to seeing the TMZ.com van hanging around his subdivision.